Unlocking Growth with the Right Email Designer

Email design is an important part of any digital marketing strategy. It's the first thing your customers see when they open their inbox, and it can make or break their experience with your brand.

Important, no? Yet, with so many options available, it can be hard to know which email designer is best for your needs.

To help you out, I've compiled a list of 10 top email designers on the market today and included a top pick for the best overall.

Let's dive in and see which is right for you and your business!

Mailchimp

Mailchimp is a popular email marketing platform that offers an array of features for businesses to connect with their customers through email campaigns.

It's suitable for businesses of all sizes, from small startups to large corporations.

What sets Mailchimp apart is its automation workflows, segmentation capabilities, and detailed analytics.

This provides businesses with valuable insights into the success of their campaigns.

Mailchimp's emphasis on data security ensures that customer data is safe and secure.

Mailchimp is a reliable and versatile email marketing platform that can help businesses engage with customers and drive growth.

Think of it as the O.G. of email marketing platforms.

GetResponse

GetResponse features great customizable templates, advanced automation workflows, and detailed analytics to track campaign performance.

In addition to email marketing, GetResponse offers landing pages, webinars, and a variety of other marketing tools, making it a one-stop shop for digital marketing needs.

It's intuitive and user-friendly, making it accessible even for those without extensive marketing experience.

The Best Responsive Email Designer (Key Features)

Here are four key features that GetResponse has to offer:

• Email marketing: GetResponse offers customizable email templates, automation workflows, and detailed analytics to help businesses create and execute effective email marketing campaigns.

• Landing pages: With GetResponse's drag-and-drop landing page builder, businesses can create high-converting landing pages that are optimized for lead generation and sales.

• Webinars: GetResponse's webinar tool allows businesses to host live or automated webinars to connect with their audience, promote products and services, and generate leads.

• Marketing automation: GetResponse's powerful automation workflows allow businesses to send targeted, personalized messages to their subscribers based on their behavior, interests, and more, helping to increase engagement and conversions.

Campaign Monitor

I'll go out on a limb here and say you've probably heard of Campaign Monitor before.

Campaign Monitor remains a reliable and user-friendly email marketing solution that offers a plethora of tools needed to create effective email campaigns and drive growth.

Some standout features are:

• Advanced automation workflows: Campaign Monitor's powerful automation workflows enable businesses to send targeted, personalized messages to their subscribers, increasing engagement and conversions.

• Segmentation capabilities: The platform's segmentation capabilities allow businesses to group subscribers based on their behavior and interests, making it easier to send targeted messages to the right people.

• A/B testing: Campaign Monitor's A/B testing feature lets businesses test different email variations to determine which one performs best with their audience, improving overall campaign effectiveness.

• Robust analytics: The platform's analytics capabilities provide businesses with valuable insights into their email campaigns, including open rates, click-through rates, and conversion rates.

Constant Contact

Constant Contact sets itself apart from other email marketing platforms by offering a range of features that help businesses create and execute effective email campaigns uniquely.

Constant Contact allows you to:

• Utilize their AI-powered editor: Constant Contact helps businesses quickly create professional-looking emails by generating custom templates based on their brand and preferences.

• Access their extensive resource library: Constant Contact offers a vast resource library that includes guides, webinars, and a community forum, providing businesses with the education and support they need to create successful campaigns.

• Integrate with other tools and platforms: The platform integrates with a range of other tools and platforms, including Shopify, Eventbrite, and Facebook, making it a great solution for businesses with complex marketing needs.

• Offer social media marketing capabilities: Constant Contact also offers social media marketing capabilities, allowing businesses to easily create and execute social media campaigns alongside their email marketing efforts.

AWeber

AWeber is a feature-rich email marketing platform with a user-friendly interface and automation capabilities.

What sets AWeber apart is its focus on personalized messaging, with features like dynamic content and segmentation allowing businesses to tailor their messages to the individual subscriber.

Some of AWeber's key features include:

• Robust automation capabilities: AWeber's automation workflows allow businesses to send targeted messages to subscribers based on their behavior, interests, and more, increasing engagement and conversions.

• Dynamic content: AWeber's dynamic content feature allows businesses to personalize emails to each individual subscriber, including text, images, and calls-to-action, creating a more personalized experience for the recipient.

• Detailed analytics: AWeber's analytics capabilities provide businesses with valuable insights into their email campaigns, including open rates, click-through rates, and conversion rates, allowing them to make data-driven decisions.

• Dedicated support and resources: AWeber provides businesses with dedicated support and resources, including live chat support, a knowledge base, and a community forum, making it easy for businesses to get the help they need.

ConvertKit

As someone who has used ConvertKit, it is a powerful email marketing platform that truly delivers.

With its intuitive interface and automation capabilities, ConvertKit makes it easy for businesses to create engaging, personalized messages that resonate with their audience.

One of the standout features of ConvertKit is its segmentation and tagging capabilities, which allow businesses to group subscribers based on their interests and behavior.

Drip

Drip has everything you need to create effective campaigns and drive business growth.

With its intuitive interface and automation capabilities, Drip makes it easy for businesses to create engaging emails that resonate with their audience.

One of the standout features of Drip is its segmentation and tagging capabilities, which allow businesses to group subscribers based on their interests and behavior.

This means that businesses can send targeted, relevant messages to their audience, resulting in higher engagement and conversions.

Additionally, Drip's analytics capabilities provide businesses with valuable insights into their email campaigns, including open, click-through, and conversion rates.

beehiiv

beehiiv is an all-in-one email newsletter platform designed to help content creators build and monetize their audience. It’s easily one of the best email designers for Mac I’ve used in a long time!

Here are some of the key features that beehiiv has to offer:

• Easy-to-use email editor with drag-and-drop functionality

• SEO-optimized web hosting for your newsletter

• Ability to set up paid subscriptions and offers

• Referral program to encourage organic growth

• Analytics dashboard to track key metrics

• Granular control over newsletter template design

• Basic landing page to collect emails

Overall, beehiiv is a great platform for anyone looking to start a newsletter and monetize their content.

The platform's drag-and-drop editor, web hosting, and analytics dashboard make it easy to create and distribute content, track performance and grow your subscriber base.

The premium subscriptions and referral program features also provide opportunities for monetization and organic growth.

ActiveCampaign

What sets ActiveCampaign apart is its comprehensive suite of features that extend beyond email marketing, including marketing automation, CRM, and sales automation.

ActiveCampaign's popularity is largely due to its advanced automation capabilities.

With ActiveCampaign, businesses can create complex automation workflows based on subscriber behavior, interests, and more, making it easy to send targeted messages that resonate with their audience.

ActiveCampaign's user-friendly interface and intuitive visual builder make it easy for businesses to create sophisticated campaigns that engage with their audience at every stage of the customer journey.

Stripo

With its drag-and-drop editor and customizable templates, Stripo simplifies the process of designing emails, allowing users to create stunning emails in minutes.

Its integration with popular email service providers and CRM systems makes sending out emails hassle-free. Stripo also offers a collaborative environment, allowing multiple users to work on a single project simultaneously.

Stripo is a powerful tool for creating professional-looking emails quickly and efficiently, and its robust features make it a must-have for any email marketer.

Best Email Designer (Top Pick)

My top pick for the best email designer software is GetResponse.

Its features, such as customizable templates, advanced automation workflows, and detailed analytics, make it a reliable and effective solution for businesses of all sizes.

GetResponse is a versatile and user-friendly email marketing platform that can help businesses engage with customers and drive growth.

Best Email Marketing Designer (Closing Thoughts)

Whether you're a small business or a large enterprise, there's a responsive email designer option that's right for you.

I know I picked GetResponse as my choice, but I want to mention that I see beehiiv taking top honors soon.

They continually pump out new features and are always improving and listening to customer feedback.

I'll probably make the switch to beehiiv soon–and you should consider doing so too.

Get started with beehiiv on a free trial here.

Happy marketing!