How Leaders of Today Made $2000+ With Just a Few Clicks

Newsletter: Leaders of Today Newsletter

By Ziyaan Virji

Background of Leaders of Today

Origin of the newsletter: Leaders of Today initially started of as a podcast where Ziyaan would interview young people in various fields that have achieved lots of success despite their age. After the first season, they got alot of feedback from their audience that wanted more tangible resources and opportunities to start their own journeys.

From the Founder: Ziyaan shared, “Given that I had an audience on Linkedin and understanding the pain point of my audience, I created a lead magnet - a living document of 50+ youth opportunities. In order to access it, you would have to share your email. I'd share these on Linkedin and had posts going viral accumulating 3m+ impressions. This eventually led to the newsletter where I share weekly opportunities, resources and ideas for young people to start their leadership journey.”

Growth and monetization

Subscriber Count (as of 8/23): 100,000+

Earnings from the Ad Network: $2000+ so far by running ads in their newsletter.

Notable Sponsors: Netflix, 1440 Media, Vinovest

Advice for others: “I highly recommend the Ad Network. The Ad Network is a supplementary income source for me as a creator but also my business. We haven't had too much success landing direct sponsors so to have the Ad Network is huge for us and serves as additional income stream for the overall business.”