Email Newsletter Names (10 Ideas For Inspiration)

Your newsletter’s name is the first impression you’ll make with your audience.

It’s also incredibly difficult to change an established name after the fact. You don’t need to spend forever coming up with a name, but it is an important decision to make. Today, we are going to help you with 10 ideas to give you some inspiration for your email newsletter’s name.

Great Newsletter Names - Why Do They Matter?

A great name will provide you with some crucial benefits. These include:

• Getting more subscribers

• Being recognizable in your reader’s inboxes

• Being easily remembered for word-of-mouth growth

We all want these benefits for our newsletters. So how about some inspiration?

10 Great Ideas For Email Newsletter Names

Deciding on a name is difficult. Coming up with a list is also hard. We have put together 10 great names to help spark some inspiration so you can start creating content sooner and get picking a name checked off your to-do list.

1. Payload

Pulling from newsletters using the beehiiv platform, we have Payload. Payload is a newsletter about the business of space. The name is great as it’s a play on an industry term.

2. Exec Sum

Exec Sum is another beehiiv newsletter that curates major business news from Wall Street to Silicon Valley. This name is a catchy, shortened phrase that gives an immediate clue as to the content.

3. Morning Brew

The Morning Brew newsletter is among the most popular newsletters in the world. Their name is a simple play on words that accurately describes their mission - summarizing the daily news.

4. Fantasy Life

Matthew Berry’s Fantasy Life Newsletter is a continuation of their existing brand. If you have an established audience, you may be able to continue the brand into the newsletter for instant recognition.

5. Good Beer Hunting

Good Beer Hunting is a newsletter covering the craft beer industry. They’ve used a great pun for their name for a memorable impact.

6. Tasting Table

Tasting Table covers the latest trends in the food industry. Alliteration combined with a content-related phrase, makes for a great name.

7. Below The Fold

Below The Fold is a play on the traditional newspaper’s stories that didn’t make the front page above the fold line and are often missed. The name is an industry insider, it’s catchy and gives an immediate sense of what they cover.

8. The Milk Road

Another email newsletter on the beehiiv platform, The Milk Road covers what you need to know in the crypto world each weekday. The newsletter name is unique and distinct which makes it easily memorable. This name uses a descriptive noun name formula which is a great fallback.

9. Scott’s Cheap Flights

Scott’s Cheap Flights is a newsletter featuring the best deals on airfare. Scott’s name makes the newsletter personal and puts its value proposition right in the name.

10. Austin Kleon

Austin uses his own name for his newsletter and website. It’s a great way to make a personal connection and build a brand on which you control all of the traffic. It does make the newsletter difficult to sell down the road, but it comes with its own set of benefits, too.

Good Email Names - Closing Thoughts

There are several ways to make a good newsletter name. Hopefully, these examples provide some inspiration so you can start your own newsletter with a rockin’ name, and get your message out to the world.

There are several ways to make a good newsletter name. Hopefully these examples provide some inspiration so you can start your own newsletter with a rockin’ name, and get your message out to the world.

If you're looking for even more examples of beehiiv newsletters and takeaways that will motivate you to start today, check this post from our friends at The Creator Investor.

Start trying out your new newsletter name and sign up for your free account today. Click here to get started.