How The Daily Coach Increased Revenue With the beehiiv Ad Network

Trying to monetize your newsletter? You’ve got several options:

On beehiiv, you can:

• Launch a paid newsletter

• Get paid to recommend other newsletters via boosts.

• Drive revenue through Ad Network sponsorships.

Others have also monetized their newsletters through:

• Affiliate marketing

• Selling physical or digital 

• Use your newsletter as a lead gen for your business

Of these, one of the best and easiest options is to utilize sponsorships. 

The beehiiv Ad Network does just that — enabling you to place sponsored ads to cash in on your audience, saving you time by doing all the work for you.

That’s what Kimati Ramsey is doing with his beehiiv newsletter, The Daily Coach.

In this case study, we break down how the beehiiv Ad Network became The Daily Coach’s second-best newsletter revenue stream.

Let’s dive in!

Why Listen to Me? I’ve generated over $1 million with email and written over 1,000 blog posts. I run Storey Time, a newsletter where I teach people how to become full-time digital writers. Feel free to reach out to me on X anytime!

What Is the beehiiv Ad Network?

The beehiiv Ad Network is an advertising channel that allows newsletter operators to monetize with sponsored advertising placements from premium brands.

By using beehiiv’s Ad Network, you get access to:

• Inbound opportunities

• Premium advertisers

• A seamless process

• Routine payouts

Start growing your revenue with the beehiiv Ad Network today.

How The Ad Network drives The Daily Coach hundreds in revenue each month

The Daily Coach is a daily newsletter that helps sports coaches, managers, and execs become better leaders.

Every day, Naismith Memorial Basketball Hall of Famer & Former Nike Executive, George Raveling, and former NFL GM, Michael Lombardi, provide a hands-on approach to becoming a better leader in the sports world, alongside co-founder Kimati Ramsey.

Read by over 40,000 sports leaders, the daily newsletter offers sports leaders innovative thoughts and action plans that make them better coaches and leaders, inside and outside the game.

Kimati Ramsey’s goal with The Daily Coach was to add on new revenue streams to the newsletter.

In 2022, Ramsey became an early adopter of beehiiv’s Ad Network. He began leveraging it when it was in its beta stage.

He shared, “Since its start, we were grateful for the unique opportunity to participate in beehiiv's Ad Network beta.”

Ramsey shared how the Ad Network is one of the newsletter’s top revenue streams.

He explained, “The Ad Network plays a crucial role in our business model and growth strategy. It is second in monthly revenue only to The Daily Coach Network community launched in October 2023.”

Ramsey explained how The Daily Coach Network is “a vetted membership community of sports executives, business leaders, and coaches who learn together and support each other to improve their teams' performance.”

He explained how leveraging the Ad Network has been invaluable. It has allowed us to understand our growing audience better and enabled advertisers to reach growth-minded corporate executives, people leaders, decision-makers, and coaches in moments of personal development and reflection.

Through the Ad Network, Ramsey has been able to find premium sponsors via inbound opportunities.

And rather than spending tons of time hunting down advertisers, negotiating, and dealing with content placements, Ramsey has been able to connect with brands easily to streamline revenue growth. 

Ramsey has partnered with dozens of brands through beehiiv’s Ad Network to boost revenue, including Betterment, Intelligent Investor, Michael Bungay Stanier, House of Leadership, Master the Email-Based Course, NIL Wire, and more.

We asked him to share his favorite brand he’s connected with through the network.

Ramsey shared, “Every advertiser we've collaborated with via the Ad Network has been a pleasure. Our ad runs this year with Betterment have resulted in some outstanding performance.”

Monetize With the beehiiv Ad Network Today

By leveraging the beehiiv Ad Network, Kimati was able to turn beehiiv into The Daily Coach’s second-highest revenue stream.

We asked Ramsey to share his advice for anyone on the fence about using beehiiv’s Ad Network.

Ramsey shared, “Working with beehiiv has been an honor, and as early adopters, we've experienced their incredible partnership and commitment to excellence firsthand… The Ad Network and beehiiv are bound for even greater success in the days ahead.”

Are you looking to tap into new revenue streams?

The beehiiv Ad Network is one of the easiest and most profitable ways to cash in on your newsletter audience.

Check out the beehiiv Ad Network now.